
Marketing site
Crafted
Marketing site · retail SaaS positioning
Full-stack freelance build for Crafted’s marketing site—product narrative, transparent pricing, and demo booking flows that explain social-to-shelf SaaS for retail brands.
Retail SaaS story trust building pricing clarity and Firebase powered demo scheduling in one cohesive site
Tech stack: React.js, Firebase, Node.js, TypeScript
Thechallenge
Crafted needed to differentiate from agencies and generic influencer platforms with a crisp product story and credible proof.
Prospects need pricing clarity and a low-friction path to book demos without heavy sales overhead.
Ourapproach
Structured the site around solutions, comparisons, and outcomes—mirroring how buyers evaluate retail marketing software.
Built pricing and packaging pages for transparency; integrated scheduling for demo requests via Firebase-backed flows.
Ensured responsive, accessible layouts for long-form reading and campaign landing contexts.
Outcome
Stronger inbound narrative and easier conversion into qualified demo conversations.
A maintainable React + Firebase surface aligned to the team’s go-to-market motion.
- SaaS positioning vs agencies and influencer tools
- Pricing and plan communication
- Calendar-powered demo booking
- Responsive, conversion-oriented UI
Stack&integrations
Want a similar build—storefront, admin, or SaaS? We can help from discovery to launch.
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